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Ghostbusters: Afterlife - Traded

Creative - Production - Post Production

Merging the worlds of sports and film is something we’re asked to do quite often. It’s not often, however, that we get to work with NFL athletes like Travis Kelce, who are natural and hilarious in front of the camera. In this spot, the goal was to portray the “passing of the torch” theme existent in Ghostbusters Afterlife without calling anything out directly.

We faced logistical challenges with talent availability and locations and were sure to script out each and every possibility. Ultimately, we were able to get the Proton Pack prop to Kansas City and a small crew to London for Paul Rudd. With detail-oriented editing and no small amount of special effects, we produced an engaging and enjoyable spot that premiered on ESPN during Monday Night Football.